The Fortune Brands Advantage
Perpetual Growth Engine
The Fortune Brands Advantage
is our unifying operating model across all of our businesses. It fuels our exceptional, long-term performance. We invest in a common set of capabilities across the enterprise, driving both incremental growth and margin expansion to ensure we continually outperform any market condition.
The Fortune Brands Advantage Focus Areas
Partnering with our channel partners to drive optimal performance and best serve our consumers through actionable category insights.
Leveraging our robust, global supply chain to strategically drive scale efficiencies with cutting edge capabilities.
Simplifying workstreams to eliminate redundancies, reduce waste, and maximize efficiencies at all points.
Digital Transformation
Taking our existing innovation skills in smart home products, online customer experience and back-end technology, and investing to make them next-level drivers for our brand, innovation and channels. Currently a foundational capability, we believe Digital Excellence will become a hallmark of Fortune Brands.
Dynamic and Evolving
We have the scale and strong cash flow to invest in programs that support the Fortune Brands Advantage across our businesses. As we strengthen our competencies, each business will be able to take advantage of every opportunity available for revenue growth and margin improvement. Our Fortune Brands Advantage in these areas can reliably unlock sustainable value and contribute to continued outperformance, no matter the market environment.